A series of several consumables-focused digital ads - both vendor-funded and part of regular integrated marketing communication (IMC) for Chewy.

Execution included unique camera set-ups with motorized camera heads to land precise pan-motion every time, using probe lenses, and green screening under-the-bowl shots.

Platforms: Meta, Youtube Paid Ads, OTT.

Deliverables: Multiple Aspect Ratios 16×9, 9:16, 1:1, 4:3 + Cut Downs.